Whether it is the global market or the domestic fitness tracker market, the industry development trend is upward and healthy.
The reason why the market scale can continue to expand is that the fitness tracker smart wearable device is gradually being accepted by users despite many criticisms. In fact, the fitness tracker has been initially recognized in the field of sports, health care and children’s intelligence. Through the fitness tracker, sports people and health care people can get their own physiological information in real time, including heart rate, number of steps, calorie consumption, sleep quality and so on. In the children’s fitness tracker market, the fitness tracker real-time positioning and instant communication two product features accurately cut the pain points of parents worried about the safety of the woman.
According to GfK’s 2016 survey of 16 countries in Europe, 33% of respondents use smart bracelets, smart accessories, smart watches, online or mobile devices to monitor or manage their health.
In general, the market has both capacity and increment, and users also have demand. Therefore, the fitness tracker market has not suffered from the cold winter, but has a market dividend.